When you run a survey to your own list of respondents you will not be provided with demographic traits like you would with an aytm Panel Survey. However, you may activate demographic questions to collect this data within your survey. You may add your own questions, or use aytm's demographic questions from the Question Library.
1. Adding aytm's Demographic questions
Note: These questions are those seen by our respondents for panel surveys. You may edit them once they're in your survey, but it is generally not recommended if you plan to merge with a panel survey later on.
2. Viewing Demographics in Results